Ambassador Toolkit

Day of Giving 2017 Logo

Thank you for serving as a Morehead-Cain Day of Giving Ambassador!

We have set an even bigger goal for our second Day of Giving, and your support will make all the difference in reaching it. Together, we will highlight the impact Morehead-Cains have at Carolina and across the globe—and grow opportunities for the next generation of scholars.

As a friendly reminder, we ask Ambassadors to do two things:

    • Make their 2017–2018 academic year gift on or before November 20, 2017
    • Share that you support the program on social media with the hashtag #WeGiveTOGETHER,

Day of Giving Website

The Day of Giving webpage has built-in tools to help you spread the word. Click on the Facebook, Twitter, or email button under “Share Why You Give” to personalize a message for your preferred channel!

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Facebook

Update your Profile Photo
Click the thumbnail below, then right-click the picture and save it to your computer (or phone). Post the picture as your Facebook profile photo with a caption including the hashtag #WeGiveTOGETHER.

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Update Your Status
Click the thumbnail below, then right-click the picture and save it to your computer (or phone). Post the picture along with a status update including the hashtag #WeGiveTOGETHER.

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Sample Posts

    • I give to Morehead-Cain because the scholarship means so much to me and to Carolina. Join me at www.moreheadcain.org/dayofgiving! #WeGiveTOGETHER
    • My experiences at Carolina taught me __________, and I want others to have the same opportunities that I did. Join me at www.moreheadcain.org/dayofgiving! #WeGiveTOGETHER
    • Morehead-Cain Scholars aspire to make the world a better place. Join me in supporting them at www.moreheadcain.org/dayofgiving! #WeGiveTOGETHER
    • The Morehead-Cain Scholarship changed my life, and now we get to do that for others. Join me at www.moreheadcain.org/dayofgiving! #WeGiveTOGETHER

Sample Posts for U.K. Ambassadors (the giving link is different)

    • I give to Morehead-Cain because the scholarship means so much to me and to Carolina. Join me at http://ow.ly/yQOk30gCSGT! #WeGiveTOGETHER
    • My experiences at Carolina taught me __________, and I want others to have the same opportunities that I did. Join me at http://ow.ly/yQOk30gCSGT! #WeGiveTOGETHER
    • Morehead-Cain Scholars aspire to make the world a better place. Join me in supporting them at http://ow.ly/yQOk30gCSGT! #WeGiveTOGETHER
    • The Morehead-Cain Scholarship changed my life, and now we get to do that for others. Join me at http://ow.ly/yQOk30gCSGT #WeGiveTOGETHER

Twitter

Update Your Profile Photo
Click the thumbnail below, then right-click the picture and save it to your computer. Post the picture as your Twitter profile photo!

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Send a Tweet
Click the thumbnail below, then right-click the picture and save it to your computer (or phone). Post the picture along with a status update including the hashtag #WeGiveTOGETHER.

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Sample Tweets

    • I give to @MoreheadCain because the scholarship means so much to me and @UNC. Join me at http://ow.ly/G8dS30gCXwM! #WeGiveTOGETHER
    • The @MoreheadCain Scholarship changed my life. Let’s do that for others! http://ow.ly/G8dS30gCXwM #WeGiveTOGETHER
    • .@MoreheadCain Scholars are changing the world. Join me in supporting them at http://ow.ly/G8dS30gCXwM! #WeGiveTOGETHER
    • Together, we can strengthen @MoreheadCain and @UNC. Join me at http://ow.ly/G8dS30gCXwM! #WeGiveTOGETHER
    • .@MoreheadCain Scholars believe the world can be a better place. Help me show them they’re right. http://ow.ly/G8dS30gCXwM #WeGiveTOGETHER

Sample Tweets for U.K. Ambassadors (the giving link is different)

    • I give to @MoreheadCain because the scholarship means so much to me and @UNC. Join me at http://ow.ly/osAC306eqPW! #WeGiveTOGETHER
    • The @MoreheadCain Scholarship changed my life. Help me do that for others! http://ow.ly/osAC306eqPW #WeGiveTOGETHER
    • .@MoreheadCain Scholars are changing the world. Please join me in supporting them at http://ow.ly/osAC306eqPW! #WeGiveTOGETHER
    • Together, we can strengthen @MoreheadCain and @UNC. Join me at http://ow.ly/osAC306eqPW! #WeGiveTOGETHER
    • .@MoreheadCain Scholars believe the world can be a better place. Help me show them they’re right. http://ow.ly/osAC306eqPW! #WeGiveTOGETHER

Instagram

Post your favorite photo
Click the thumbnail below, then right-click the picture and save it to your computer (or phone). Post the picture as an Instagram photo including the hashtag #WeGiveTOGETHER.

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Sample Posts

  • I give to Morehead-Cain because the scholarship means so much to me and to Carolina. Join me at www.moreheadcain.org/dayofgiving! #WeGiveTOGETHER
  • My experiences at Carolina taught me __________, and I want others to have the same opportunities that I did. Join me at www.moreheadcain.org/dayofgiving! #WeGiveTOGETHER
  • Morehead-Cain Scholars aspire to make the world a better place. Join me in supporting them at www.moreheadcain.org/dayofgiving! #WeGiveTOGETHER
  • The Morehead-Cain Scholarship changed my life, and now we get to do that for others. Join me at www.moreheadcain.org/dayofgiving! #WeGiveTOGETHER

Sample Posts for U.K. Ambassadors (the giving link is different)

  • I give to Morehead-Cain because the scholarship means so much to me and to Carolina. Join me at http://ow.ly/yQOk30gCSGT! #WeGiveTOGETHER
  • My experiences at Carolina taught me __________, and I want others to have the same opportunities that I did. Join me at http://ow.ly/yQOk30gCSGT! #WeGiveTOGETHER
  • Morehead-Cain Scholars aspire to make the world a better place. Join me in supporting them at http://ow.ly/yQOk30gCSGT! #WeGiveTOGETHER
  • The Morehead-Cain Scholarship changed my life, and now we get to do that for others. Join me at http://ow.ly/yQOk30gCSGT #WeGiveTOGETHER

Post a Video

Challenge your fellow Morehead-Cains, Carolina classmates, friends, and family to give during the Morehead-Cain Day of Giving! Record a video message on your phone and post it to social media using the hashtag #WeGiveTOGETHER.


Email

Invite your fellow Morehead-Cains, Carolina classmates, friends, and family to give during the Morehead-Cain Day of Giving! Feel free to use one of these sample e-mails and personalize it however you wish.

Sample Email to Fellow Morehead-Cains
Dear _____,

I have a favor to ask.

Our four years at Carolina as Morehead-Cain Scholars changed our lives. And now, we have the opportunity to do the same for someone else.

The Morehead-Cain Foundation is holding its Day of Giving today. By midnight, it hopes to reach 55 percent alumni participation in giving to the Morehead-Cain Scholarship Fund for the academic year (July–June). Every gift brings us closer to our goal of growing the Program.

The scholarship has played an important role in my life and career. I’m guessing it has for you, too. I’d love for you to visit www.moreheadcain.org/dayofgiving and join me in making a gift today.

Together we can show that we support the Foundation, the scholars, and everything they’re trying to accomplish.

Best wishes,
_____

Sample Email to non-Morehead-Cains
Dear _____,

I need your help.

As you may know, I attended Carolina on a Morehead-Cain Scholarship. Those four years in Chapel Hill changed my life.

The Morehead-Cain does much more than cover the cost of attending a terrific university. The Program also includes four fully-funded summer experiences that challenge, stretch, and grow leaders. It encourages scholars to pursue their own interests and mine their potential.

Now Morehead-Cain is raising money to grow the number of scholars at Carolina. Today is its Day of Giving, and I just made my gift to support current and future scholars. I wondered if you would join me.

If you would like, you can visit www.moreheadcain.org/dayofgiving and make a gift that’s meaningful to you.

Thank you in advance for joining me in this important effort!

Best wishes,
_____